Why International Tourists Still Flock to Vietnam During the Low Season

Vietnam has steadily become one of Southeast Asia’s top travel destinations. While the peak season (December to April) draws large crowds, an interesting trend emerges: many international tourists still flock to Vietnam during the low season. At first glance, traveling in the off-peak months might seem less appealing due to rain, humidity, or unpredictable weather. However, a deeper look reveals that the low season in Vietnam offers distinct advantages, unique cultural experiences, and budget-friendly travel opportunities that continue to attract savvy travelers from around the world.


Understanding Vietnam’s Travel Seasons

Vietnam’s low season typically falls between May to September, with slight variations depending on the region. Central Vietnam, including Da Nang, Hoi An, and Hue, often experiences tropical rains, while the north and south face hot temperatures and occasional monsoons.

Knowing when to visit can significantly impact a traveler’s experience, cost, and itinerary flexibility. High season in Vietnam means premium hotel prices, crowded attractions, and sold-out tours. Meanwhile, the low season offers fewer tourists, competitive deals, and the chance to explore Vietnam at a slower pace.

tra-que-vegettable-village-in-hoi-an-old-town-2 Why International Tourists Still Flock to Vietnam During the Low Season
Why International Tourists Still Flock to Vietnam During the Low Season

Why International Tourists Choose Vietnam in the Low Season

1. Affordable Travel Costs

One of the strongest reasons why international travelers still come during the low season is budget-friendly tourism. Airlines slash prices, hotels in Da Nang and Hoi An offer promotions, and tour operators provide generous discounts. For long-haul travelers, this translates into significant savings.

2. Less Crowded Attractions

Tourist hotspots such as Hoi An Ancient Town, My Son Sanctuary, Ba Na Hills, and Ha Long Bay can become overwhelming in peak months. During the off-season, however, visitors can explore these sites with fewer crowds and more authentic experiences.

3. Rich Cultural Events & Festivals

Even during the rainy months, cultural life in Vietnam thrives. Events such as the Hoi An Lantern Festival, local village celebrations, and regional harvest festivals are still active. These experiences allow international tourists to connect more deeply with Vietnamese traditions.

4. Unique Weather Experiences

Contrary to popular belief, the rainy season isn’t a travel deterrent. Short, heavy showers are often followed by sunshine, creating dramatic skies perfect for photography. In Central Vietnam, the lush green landscapes during the monsoon provide a stunning backdrop for sightseeing and adventure.

5. Improved Infrastructure & Connectivity

Vietnam has invested heavily in tourism infrastructure. From Da Nang International Airport connections to shuttle services linking Da Nang and Hoi An, the country makes traveling between key destinations easy, even in low season.

6. Culinary Delights Year-Round

Vietnamese cuisine doesn’t follow tourist seasons. Hoi An’s Cao Lau noodles, Da Nang’s seafood, and Hanoi’s street food are available year-round, attracting food lovers regardless of the weather.

7. Adventure Tourism Opportunities

Low season is perfect for travelers seeking authentic adventures. Cycling tours in Hoi An countryside, trekking in Sapa, and exploring Marble Mountains near Da Nang are often more enjoyable with fewer crowds and lower costs.


Regional Breakdown: Why Vietnam Shines in the Low Season

Northern Vietnam

  • Hanoi and Ha Long Bay offer cultural depth and natural beauty. The rains enhance Ha Long’s mystical atmosphere.

  • Trekking in Sapa is cooler and greener, though travelers should prepare for occasional muddy paths.

mila-cruises-over-night-cruise-tour-in-ha-long-bay-11 Why International Tourists Still Flock to Vietnam During the Low Season
Ha Long Bay, Northern Vietnam

Central Vietnam

  • Da Nang and Hoi An are highly appealing during the off-peak months. The beaches may see fewer sunbathers, but My Khe Beach and Cua Dai Beach remain beautiful.

  • The Hoi An Lantern Festival is magical in low season with fewer crowds.

hoian-night-market-4 Why International Tourists Still Flock to Vietnam During the Low Season
Hoi An Lantern Festival

Southern Vietnam

  • Ho Chi Minh City and the Mekong Delta experience warm weather year-round, making them popular even in the so-called rainy months.

  • River cruises and cultural excursions continue unaffected.

saigon-city-tour-to-cu-chi-and-mekong-delta-23 Why International Tourists Still Flock to Vietnam During the Low Season
Ho Chi Minh City tour to the Mekong Delta

Practical Travel Tips for Low Season Visitors

When to Travel

  • May–June: Early low season, warm but manageable weather.

  • July–August: Peak of rainy season in Central Vietnam. Great for deals.

  • September: Transition month with improving conditions.

How to Prepare

  • Pack lightweight rain jackets and waterproof shoes.

  • Use flexible itineraries to adapt to weather.

  • Consider guided tours for seamless travel, especially in Central Vietnam.

Where to Go

  • Focus on cultural landmarks and indoor experiences during heavy rain.

  • Take advantage of spa resorts and wellness retreats in Da Nang and Hoi An.

  • Enjoy photography tours when rain clears, as lighting conditions become spectacular.


The AIDA Framework in Low Season Tourism

  • Awareness: International travelers learn about affordable flights and fewer crowds.

  • Interest: Curiosity builds around Hoi An travel guides, Da Nang itineraries, and Central Vietnam tourism.

  • Desire: The promise of unique cultural immersion and authentic local life motivates bookings.

  • Action: Tourists secure low-season tour packages, transport deals, and guided itineraries.


FAQs: People Also Ask

Is Vietnam worth visiting during the rainy season?
Yes, because rain showers are often short and attractions are less crowded. Many international tourists prefer the relaxed pace of low-season travel.

What is the best region to visit Vietnam during low season?
Southern Vietnam is ideal, as it has fewer heavy rains. Central Vietnam still shines with Da Nang beaches and Hoi An’s cultural life.

Are tours and activities still available in low season?
Absolutely. Most tour operators continue year-round, and low season allows travelers to book last-minute with better flexibility.

How much cheaper is Vietnam in low season?
Travelers often save 20–40% on hotels, flights, and packages, making it a prime time for budget-friendly adventures.

Is it safe to travel in Vietnam during monsoon months?
Yes, as long as travelers prepare for occasional weather delays. Major attractions and cities remain accessible.

Vietnam’s low season tourism proves that travel isn’t only about perfect weather—it’s about authentic experiences, affordability, and cultural immersion. From Da Nang and Hoi An to Hanoi and Ho Chi Minh City, international visitors continue to enjoy the warmth of Vietnamese hospitality even during the rains.

Discover Vietnam beyond the crowds. Join our curated low-season tours from Da Nang to Hoi An and beyond—where authenticity, culture, and savings await. Travel smarter with Viet Long Travel.

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